![]() ![]() The forces which brought about these changes involved too-low pricing, less than insightful management decisions, R & D missteps, and just plain bad luck. At that time, the company was bought out by SR (Sakae Ringyo, which itself was bought out by Mori Industries around the same time), and from that point forward SunTour lost its dominance in the marketplace to Shimano. SunTour, (which began as Maeda Iron Works in 1912) was considered the most important Japanese manufacturer of cycling components up until 1988.
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